Campground website: pitches, facilities and booking

Pitch types, described like a spec sheet

The commonest reason a camper phones before booking is that the website didn't say whether their unit would fit. Give each pitch or unit type its own entry and state the facts a towing driver or a family with a large tent checks:

What to state for each pitch or unit type
Detail	Why campers need it
Pitch size or maximum unit length	Motorhome and caravan owners know their length to the centimetre
Surface: grass, gravel or hardstanding	Hardstanding matters in wet months and for heavy vans
Electric hook-up and its amperage	Decides whether heaters and kettles can run together
Water and waste points nearby	Motorhome users plan around them
Awning, gazebo or second tent allowed	Avoids arguments on arrival
Distance to toilets and showers	Families with small children ask this often
Pets and how many	Dog owners filter on this before anything else

A glamping website needs the same discipline for pods, bell tents, cabins and shepherd's huts: sleeping arrangement, bedding included or not, heating, whether there's a private toilet or kitchen, and what guests must bring. Photograph the inside of each unit, not just the view from it.

Why booking is the hard part

A campsite sells many pitches of the same type for the same night, for stays of varying length, often with extras such as an extra car, a dog or an awning. That's an inventory problem. Anticode's booking calendar takes one booking per service per day and time slot, so it can't track forty touring pitches across a week-long stay, and it doesn't take deposits.

That leaves two honest routes. If you already use a campsite booking system, put a clear "Check availability" link on every pitch page and in the header, and let that system hold the availability. If you're small and take bookings by hand, use a booking request form: it collects the dates, party and unit, and you reply to confirm.

A booking request form that saves phone calls

The built-in contact form only has name, email and message, which is too loose here. A custom form tied to a site function can carry up to 30 plain-text fields. For a touring site that might be:

Arrival date and number of nights
Pitch type wanted
Unit: tent, caravan, motorhome or campervan, with length
Adults, children and their ages, and dogs
Extras: hook-up, extra car, awning
Name, phone and email

A formula can work out an estimated total from nights and party size and show it on the thank-you page, with a line saying the pitch isn't confirmed until you reply. It can also refuse a request with its own message, for example a stay shorter than your minimum number of nights. Formulas work only with numbers, so fields it uses (nights, adults, children, dogs) must be typed as numbers. Nothing is calculated as the camper types, because published pages run no scripts. See site functions for how the formula is set up.

When you confirm a stay, send a payment link from Stripe, PayPal or another provider for the balance or a deposit you've agreed by email; the site itself doesn't take card payments.

Facilities, rules and arrival

Facilities: Toilet and shower blocks and whether showers are metered, laundry, washing-up area, chemical disposal point, shop, play area, Wi-Fi coverage (be honest about where it reaches), fire pits or barbecues.
Site rules: Quiet hours, arrival and departure times, gate times for vehicles, fires, generators, visitors, group bookings and whether you accept single-sex groups. Short and specific beats a long list of prohibitions.
Getting here: A plain written route for the last few miles, especially if satnav sends caravans down a lane they can't use. Link to a map rather than embedding one; published pages don't allow embeds.
Seasons: Open dates, which pitches close in winter and whether hardstanding stays open.

Many campsites have patchy mobile signal, so the arrival details are worth keeping to hand. Every published Anticode site can be installed on a phone with an offline fallback, which helps guests who saved it before they set off; still put the essentials in your confirmation email.

The local area page

Campers stay several nights and plan days out. A short local guide in a CMS collection (walks from the site, the nearest pub and supermarket, beaches, rainy-day options, bus routes) gives each place its own page and keeps the list easy to update. Write from experience; a generic list copied from a tourist board adds nothing.

Mistakes generic campsite sites make

Drone photos of the whole field and nothing showing the actual pitches or toilet block.
"Prices on request". Give a nightly range by season, even if extras vary.
No mention of dogs, which sends dog owners straight to another site.
A booking button that opens a different-looking site with no warning. Say they're moving to your booking system.

Organic (Figtree) with a green action colour suits most rural sites; Editorial (Geist) works for a design-led glamping site. Upload your own photographs so the model can place them properly. For related businesses see holiday rentals and hostels.

What Anticode doesn't do for a campsite

No pitch inventory, multi-night availability or overbooking protection; link to a booking system for that.
No deposits or card payments on the site; payment links only.
No embedded maps or booking widgets.
No file uploads, so guests can't attach photos of their unit.

Questions people ask

Can campers book a pitch directly on an Anticode site?

They can send a booking request with their dates, unit and party. Live availability across many pitches needs a campsite booking system, linked from your pages.

Should a campsite website show prices?

Yes, as nightly prices or ranges by season and pitch type, with extras listed. A request form can also show an estimated total on its thank-you page.

What's different about a glamping website?

Each unit needs its own page with bedding, heating, toilet and kitchen details and interior photos, because guests are paying for comfort they can't check in advance.